Showing posts with label American Red Cross Project. Show all posts
Showing posts with label American Red Cross Project. Show all posts
Fact Sheet - Red Cross - Class Project
This fact sheet was created for the Red Cross project in my Public Relations Strategy class. It was included in a five piece Media Kit. All of the information is factual and was written by my team. We also created the letterhead.
Press Release - Red Cross - Class Project
This Press Release was created to be part of the Media Kit for the Butte/Glenn Counties Branch of the American Red Cross. All information is factual. The letterhead was also created specific to this branch.
Action Strategies & Tactics - Red Cross - Class Project
In the fall of 2006, I was required to take "Public Relations Strategy". In this class, we were assigned groups and had to create a plan book for a real organization/client. We had to create our own company name, logo and letterhead. Our name was "Five Star Communications". We also had to create a company style guide, in addition to adhering to the Associated Press Style Guide.
Our client was the American Red Cross - Butte/Glenn Counties Branch. The branch had just re-opened in Chico at a new location with new management. Our assignment was to be a PR Firm and create multiple ways to inform the community of the Red Cross. We created multiple action strategies with a variety of tactics and explanations of how to execute the plans. We created a letter head for the Red Cross, along with a press release, fact sheet and handouts.
Below is the third strategy we created, printed on our letterhead as we were presenting our work to the Red Cross.


Our client was the American Red Cross - Butte/Glenn Counties Branch. The branch had just re-opened in Chico at a new location with new management. Our assignment was to be a PR Firm and create multiple ways to inform the community of the Red Cross. We created multiple action strategies with a variety of tactics and explanations of how to execute the plans. We created a letter head for the Red Cross, along with a press release, fact sheet and handouts.
Below is the third strategy we created, printed on our letterhead as we were presenting our work to the Red Cross.


Graphs - Red Cross - Class Project
The graphs below demonstrate some of the skill sets I have within Microsoft Excel.
The information for the graphs is real, from people surveyed within Butte and Glenn counties, for the Red Cross project I worked on in 2006.
The information for the graphs is real, from people surveyed within Butte and Glenn counties, for the Red Cross project I worked on in 2006.
Broadcast News Relaese - Red Cross - Class Project
In the fall of 2006, I was required to take "Public Relations Strategy". In this class, we were assigned groups and had to create a plan book for a real organization/client.
Our client was the American Red Cross - Butte/Glenn Counties Branch. The branch had just re-opened in Chico at a new location with new management. Our assignment was to be a PR Firm and create multiple ways to inform the community of the Red Cross. We created multiple action strategies with a variety of tactics and explanations of how to execute the plans. We created a letter head for the Red Cross, along with a press release, fact sheet and handouts.
Below is a Broadcast New Release.
Our client was the American Red Cross - Butte/Glenn Counties Branch. The branch had just re-opened in Chico at a new location with new management. Our assignment was to be a PR Firm and create multiple ways to inform the community of the Red Cross. We created multiple action strategies with a variety of tactics and explanations of how to execute the plans. We created a letter head for the Red Cross, along with a press release, fact sheet and handouts.
Below is a Broadcast New Release.
Subscribe to:
Comments (Atom)
